Digital Marketing

Using video storytelling

How to Use Video Storytelling to Maximize Brand Success

By identifying your brand story, and harnessing the power of video storytelling you can win over the hearts (and wallets) of your target audience. Read more

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Why Free websites suck

No matter what your budget is or how tempting it may be dont hurt your business by using a free website. If you can afford a web designer than learn how to do a simple one yourself and host it on one of a thousand hosting sites that range from $2.95 and up. But what ever you do dont waste your time and your companies imagine on a free website. Heres 36 good reason why. Read the entire article

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Social Media Best Practices

Here is a great article from “Social Media Today” on what we should include in our social strategies in 2017

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Diversity in marketing

Ive spent the entire summer watching my brother educate people about the need for diversity not just n marketing but how they interact with consumers. If you don’t have a ‘Brown” strategy you are going to be in the red. Honda its the message with this cool ad and forward thinking. Read on

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How UBER grew.

UBER is a great business model thats simple and brilliant. Heres why.

CREDIT: Entrepreneur.com

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What’s the most important metrics in Google analytics?

If you have a website you probably have Google analytics installed but do you know whats really important amongst the sea of metrics found within the reports? Most people like to check out the page viewed section but in reality this is not really that helpful. This video explains what is the 4 most important metrics on Google analytics.

Credit: Cave Social

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Facebook Beacon

Facebook has a new way to get your customers to engage and find out more information about your business when they visit your location. Heres how

Credits: repost from SocialMedia Today

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The return of QR code

To some QR codes are dead but it has made a dramatic comeback. Learn more

Learn how Facebook is leveraging QR codes

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How to use hashtags to grow your brand

One of the easiest yet poorly understood methods to grow your brand or content is hashtags. Here are 3 steps to help you better use this technique.

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Tips for a good content strategy

As a blogger or influencer content is king. The more you consistently put out great, helpful content, the more people learn that you’re someone they can look to when they have questions, that your brand is a presence they can rely on. And that leads to trust – and for a brand, trust is the most important goal, in a marketing sense…This article dives deep into how to build a content strategy.

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